APPA Library

"[Book Review] What is the Color of Opportunity? A Continuing Story of Entrepreneurship, by Melvin J. Gravely II"
Author: Weidner, Theodore J.
Published In: Facilities Manager
Date: January/February 2013

A book examining how the climate of business has changed and the need to change with it to survive. Firms that want to continue to prosper and thrive under this minority-majority environment must do what other entrepreneurs have done for years—build on strengths, eliminate weaknesses, and leverage the expectations of their clients. The Bookshelf column.

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