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APPA Library

"Internal and External Factors in Strategic Planning"
Author: Ginsburg, Sigmund G.
Published In: Facilities Manager
Date: Summer 1991

Focus on Management column.  Discusses internal organizational and external factors related to strategic planning.  The former includes the organization's history and response to dangers and opportunities, while the latter includes reputation of the higher education industry and availability of governmental, foundation, corporate, and individual financial support.



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