"Introduction"
Author: Reeve, John R. and Marion B. Smith
Published In: Planning for Master Planning
Date: 1995
Colleges and universities that will thrive and prosper are those that don't simply react to societal changes but are able to anticipate change, redefine themselves, and align their facilities assets to support their strategic goals. Defines master planning as the method for providing this vision and explains the importance of master planning, need to plan for limited resources, tailoring master plans to each school's unique situation, and community context for planning legislative mandates.
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